GFA (Global Furniture Alliance) exhibited at the January Furniture Show 2026, held from the 18th to the 21st of January at the NEC in Birmingham, occupying two opposing stand spaces within the exhibition hall. One stand measured 13m x 6m (E47), while the second larger space measured 13m x 14m (E46), allowing the brand to create a strong and balanced presence across both locations.
The E47 stand incorporated a dedicated storeroom and a bespoke reception counter, providing a clear point of welcome and practical back-of-house functionality. Product display plinths were positioned to showcase key furniture pieces, supported by a feature wall with bespoke logo detailing that reinforced brand identity.
The opposing E46 stand focused on visual impact, featuring a clean back wall with bold graphics to complement the main space. Both stands were finished with lino flooring and supported by integrated electrics and lighting, ensuring a cohesive, well-lit presentation that effectively showcased GFA’s products throughout the show.
Client:
GFA
Show:
JANUARY FURNITURE SHOW 2026
Sizing
E47, 13m x 6m
E46, 13m x 14m